Sunday, May 8, 2011
Unless you have been living under a rock you know that Vincent Zandri has made some waves and is selling like crazy on Amazon. I wanted to go over the numbers with you so you can see what is going on and to get the inside information most publishers and authors will never give out.
Here is what we IE Vincent did. First, he is active on Facebook, Twitter, Goodreads, and other social media sites. He went on a blog tour for his book "The Remains" and the numbers did good but not anything to write the New Your Times about.
Next up was "The Innocent" for a blog tour. If you do not know what a blog tour is Google it. But in short, it is a tour of bloggers that review your book and post it all in a month time frame. Maybe one every other day or every day.
In January Here is what Vincent's books did. The Remains 100, The Innocent 50, Godchild 12. Now we see the next month after tour for Remains in February. The Remains 350, The Innocent 400, Godchild 30.
Tour for Innocent is on and here is what happens: The Remains 1000, The Innocent 22,000, Godchild 2,200. See how the tour one month after built this movement? Again, this is some skill and a ton of luck. These things cannot be planned but you do what you can and see what happens. With this Vincent ended the month in the top 10 on Amazon with The Innocent and in the top 50 for Godchild and top 150 for The Remains.
Now for last month. The Remains 7,000, The Innocent 80,000, Godchild 20,000.
I will take a moment to let this all sink in.
Hmmm, I like coffee, Coconut coffee. Yum.
Okay, we good?
These are not the exact numbers but very close and rounded. This does not include the UK or other eBook sites like B&N, just Amazon US. His print sales went up as well and we find that eBook numbers will tell us how the print book will do.
Now for these titles the price of the eBook on tour is set at .99 and The Remains is as 2.99. We changed The Innocent to 4.99 for this month as Godchild is now on tour. We are going to play with the numbers and see if the wave will hold. If it does well at 4.99 Vincent will make a paycheck that will be bigger than most publisher advances.
Vincent also has a new book coming out at the end of the month called "Concrete Pearl" This will add to his list and will also give us more to work with on the pricing cycle. We hope to run some on sale, get them up in the ranking and see if we can get more out of them at a higher price. I will let you know how it works at the end of the month.
The combo, Good Cover, Good Writing, Good Description and Good Marketing. Will it work for you? I don't know, but it can't hurt.