How To Make A Living As A Writer. Part #2 Don't Compare, Compete & Create.

Part #2: Don't Compare, Compete & Create. 

Here we go again. You are over there, I am over here…we should so hang out. But there is a problem, you have a cool car and nice hair, I on the other hand… well don't. 

Sounds silly yes. But that is what a lot of Indie authors do. They look at what some other author is doing and their personal expectations go through the roof. H.M. Ward sells over 4 million in one year, CJ Lyons kills it and Bella Andre is unstoppable. So instead of writing because we love to write, instead of putting our heads down and working the plan we get caught up in the compare game. 

#1. COMPARE:

Avoid this trap if you really want to make money as a writer. Remember when you worked a regular job? Yeah, 12 $ an hour. Now you want to make millions and work 20 hours a week? Wait…you are telling me that you want to make more than a doctor, more than most any job out there and do it from your recliner? Seriously? I bet before you began writing if I told you that you could make ANY money writing you would have been blown away. So stop comparing. You are you, they are they. 

"Be content but never satisfied." 

#2. COMPETE:

If you had to choose an author that you feel is competing with you on a head to head level. Meaning that someone could buy their book instead of yours. If you name anyone besides a big name author like Tom Clancy you are missing the mark. I know this sounds like I didn't read the first part of this post but comparing and competing are different. 

I am competing with James Patterson. My covers have to be better than his, my eBook layout and print files must blow his away. Why are you trying to out sell some other Indie? I know that this sounds bad but most of the Indie published authors don't sell and they are panicked and fighting for the scraps. Don't even play in the playground. One thing people like Hugh Howie do is they are trend setters, they make new rules. 

Here are some questions you can answer to find out if you are competing against the big boys or not. If you answer YES to any of these you could be falling short. 

1. Did you make your own book cover?

2. Do you publish with Smashwords?

3. Did you do your own eBook conversion?

And if you answer NO to the following:

4. Do you have a Newsletter?

5. Do you have live book links in the back of all your books?

6. Do you change your keywords every month?

7. Do you have your book in Audio, Print?

8. Is your book in libraries? 

9. Do you spend money promoting your book? 

"You are only limited my your own fears, and or a lack of skill."

#3. CREATE:

We are all writers and creatives but sometimes this hurts us. We feel like we have to come up with the next best idea and write a book that is so out there that people stare and wonder at how smart and creative we are. NO! Look, it has all been done and take it from me, as a publisher one of the hardest books to sell is one that is different. Amazon and other stores have keywords and categories and if your book if so different that there is no place for it you can run into a wall. 

Tell a story. That is all you have to do. Most all chick flicks are the same and have been for years. Boy meets girl, they hate each other and something happens, they fall in love but one of them lied…oh no! The other finds out, they break up and there is music and flashbacks to when things were good. Now they get back together in the end and kiss in the rain or in the street. Guess what? They still sell! Sometimes being the same but different is a good thing.

"You are not special--if more parents told the truth, we wouldn't have American Idol." 

Making a living as a writer is easy as long as you can take off the writer hat and put on the business hat.  
Hope this helps and as always… nah I'll tell you next time.


Author Aaron Patterson: Blog: The Worst Book Ever.

Book Review of James Bond GOLDFINGER. By Ian Fleming

Every now and again I do what I call short, no fuss book reviews. Some of you like to read, I know imagine that! I find a good book to be a great way to down a bottle of wine or drown out a kid who just won't go to bed. So I am kicking it old school with this book I just finished. Good old James Bond.

If you like a mystery I say go for it, not like we don't all know what happens but it is well written and reading all the strange spellings back in the UK days is worth a few hours of your time. The thing I liked most about this book was how I learned something. Not just about craft, but about history. In-between the silly names of the hotties is some gold nuggets, yeah I just made that joke, sue me.

I say go out and read a classic thriller as the weather turns, you might find that you like the old ways best…and yes, I made that joke too.

Your reading fool, Aaron


Author Aaron Patterson: Blog: The Worst Book Ever.

Social Media Rules: What not to wear!

Social Media Rules

I know, there really are not any rules, not written at least but there is a lot of unwritten ones that you should know. I mean SM is not a new thing, Facebook, Twitter, Blogging have all been out long enough that grandma is doing it so the "I didn't know!" line just doesn't work anymore. 

The first thing you should think about is WHY you are on SM. If you are a business or author you will want to do things different than a mom who just wants to chat with family and friends. If you just want to keep in touch with friends and have fun, might be a good idea to only "Friend" people you know. If you are an author like me or are looking at SM as a way to market yourself you should "Friend" anyone related to your business. 

Once you know WHY you are on SM you can begin. 

Be smart, and be a good neighbor. Bring back the tool you borrowed, don't play loud music at 2 a.m. 

First rule and the most important IMO is: DON'T COMMENT ON EVERY POST! This is a good way to stay out of trouble. Posts involving government, God, family, and justice can get heated and just because you don't agree does not mean you have to butt in. Stay out of it, your advice is not needed and it will only get you angry or worse. 

This is the problem with SM, you ready for it? 

"We were not designed to know our friends and families every thought on every subject." --Aaron Patterson

We see our friends once a week, maybe a best friend four times a week and our family every day for part of the day. In a lifetime we may never know what they think about Tuna fighting, Breast feeding or hear a crude joke come out of their mouth. SM shows us everything, the bad days, the night you got drunk and had your phone, nothing can be hidden anymore. You have to remember, if you find out something about a person you love and it is a bad thing, cut them some slack, you have things they don't like and before SM we would never know. 

Another good rule is: DON'T POST YOUR EVERY THOUGHT/DRUNK POST OR OPINION ON EVERYTHING! In a word, Shut-up. No one cares, really. We look through posts and pass over yours most days. So be fun and light, enjoy your SM time and don't use it to push your agenda. 

"Your opinion is just as important as mine." -- Me again

We live in the American Idol generation. We all think that what we think matters. We vote on shows, call in and gripe on the radio and everyone on FB jumps when we whine about something. But the truth is, you may be smart to you and your mini friend list but there are more people out there who think you are stupid and ignorant. So it is al fair... in love and SM, lol

Authors and other pushers: STOP POSTING CRAP ABOUT YOUR BOOK OR PRODUCT: Again, no one cares. It is annoying and shows your lack of skill in marketing. Post or tweet now and again but don't beat people up. If you post it all the time I will put you on the Not to read list!

DON'T POST ON MY WALL! Does my wall look like your personal banner? Do you really think I will see the link to your book and be HAPPY about it? Oh and a follow-up on this is people with an auto respond when I friend them or follow them on Twitter with a link to their product. #Lame

One more rule that seems to be hard for people: DON'T AUTO TWEET! Really, we all know you do it, we see through it and we don't respond to it, so maybe not do it?

SM is a conversation, join it or go away. Don't post and run, it is pointless. I don't care how many people follow your blog, if it does not get people to interact you are just more spam. 

These are just a few, the rest you can figure out. If you keep it light and stay out of fights you will go a long way. Hope this helps and that you got a laugh out of my spunky nature this morning. 

Later

--Aaron

Author Aaron Patterson: Blog: The Worst Book Ever.