Tuesday, September 28, 2010
CHAPTER NINE: The Papers back the Publishers... what a shocker!
New York Times... Wall Street Journal... Big Newspapers and the big publishers all have one thing in common these days. Can you guess?
They are on the underside of a run a way bus and attached to said bus is about ten pounds of C4. The Paper Bus is about to hit the "Bridge Out" sign and burst into a ball of flames.
I read this WSJ article that was passed on from Vincent Zandri and I did try... really I did but this is just so stupid and I had to say something. They must not allow comments for a reason online because this article is not only a head in the sand deal but had little to no research.
You can read it if you like but to sum it up, eBooks are killing the market and making it hard for authors to make a living. Royalties are going down or away and the big publishing dream is taking flight like so many birds. Blah and more blah...
This is not only the .2% of the truth but the writer missed the elephant in the living room.
The publishers have a world built around print. Newspapers do as well but they can change a little easier. This world is about to go bye, bye and they are freaked out! Not like I can't believe you are a guy now kind of freaked out but a you married your dog freaked out!
I am to irked to respond in a long detailed manner and most of you know by now what I think of all this. So to the point here it is.
eBooks are not going away. By 2012 they will have the strong chance of out selling print books. eReaders will pop up in every store including Wal Mart. Heck... they might just open up their own eBook-store and give Amazon a run for their money.
Publishers will downsize and go out of business and small advanced publishers that are not afraid of change but embrace it will take over and work with authors to build the bridge between marketing and connections. Author royalties will shoot to 50% across the board and agents will be no more unless they are eBook experts and help authors self publish.
Big time Bestsellers like King and Patterson will self publish back list titles and begin to publish with smaller presses and some will do it all themselves. Amazon will buy someone like B&N and try to make a run for world domination and force Apple or a new boy on scene to stop them and the battle will begin.
eBooks will be in every home like a iPod and soon schools will have them and all textbooks in a "e" format. A new wavy of eBook conversion company's will crop up and authors will have the pick and frustration of weeding through the good and the bad.
Experts like J.A. Konrath will lead the way and take a huge share of the market to the envy of New York publishers. Battles in court over eRights will begin and after 5-10 years things will calm down and the new line of eReaders will emerge blowing up the thing we all know and love...
This is a end of the world situation to some and a rebirth to others... Just depends on the side of the fence you are on. IO suggest that you come to my side... we have cookies.