Tuesday, January 8, 2013

2013 my predictions and some off color humor.

Reading all these blogs about the new year, what people are planning on doing and in publishing what may happen in 2013. I was not going to say much on the subject as I imagined many blogs would say the same thing. To my shock and horror I'm seeing not only a lack of info on the subject but the ones I have read are way off base. Thus...you get me. lol

First off, I plan to lose a little more weight...hahaha!

What to do about Amazon...the big monster, the bad boy on the playground? We sure do love to build them up and tear them down don't we.

So far every blog I've read says that Amazon is going to go down in flames, B&N, Kobo and other sites are going to rise from the ashes and give them a run for their money. To this I giggle...snicker and break into a full laugh until my gut hurts and I am weeping!!! See I even used three !!! just to show you how funny this prediction is.

But Aaron, why do you say this? They have unhappy authors fighting bad reviews and all around they are big, mean and scary so they HAVE to go down.

I am sorry but Amazon is a baby company, just about to hit their stride and no one is in their way. B&N...who are they? Oh yeah, an old school store that has an outdated website with poor search engines. Kobo? I think I saw them on the side of the road chocking on Amazon's dust... They may be a player in 4 years but not any time soon, again, they only sell books, Amazon sells everything so they get more traffic. But wait, you didn't mention Apple.

Wow, nothing gets by you. I didn't mention them because in the eBook world they don't exist.

I guess I will mention Google only cuz if I say the word Google in my blog I might get something out of it. They put out an outdated eReader and are not user friendly. Enough said.

The simple truth is people go to Amazon to shop for EVERYTHING. They are bigger, have more stuff and ship fast. What is the downside?

Not only that but they have department after department dedicated just to eBooks. The rest treat eBooks as a sideline.

So my prediction is in 2013 there will be more of the same.
*Doom and gloom from the big 6, Indies will fall off cuz they don't sell due to bad writing and crappy covers.
*The big authors, indie and otherwise will get even bigger and to get noticed you will need to have money or be really good at building up a fan base.
*Next, Amazon will take even more marketshare and freak out just about everyone.
*B&N will shut its doors by the end of the year or get bought-out.
*Goodreads will open their doors and sell eBooks on their site and try to play the Amazon game.
*Smashwords will seal their doom as they continue to be marked as the place to go if you have no clue what you are doing. They are already known for putting out junk and as a publisher and want to be taken seriously, they are the mark of death.
*"Marketing your book" scams will explode as indies scramble and kill each other over the scraps.
*The rise of the small press will keep trending but many will fall away as they see that publishing is more than just listing a book online.

I could go on and on but you may want to know that most of this is good. Amazon doing better is SWEEEEEEET, it means we sell more books, make more cash and build a solid fan base. B&N going under is good because they refuse to change even though they know how. You don't have to be a rocket scientist to figure it out. When they go down it will send a message that people just want a good book and they want it fast and cheap. Lol... that sounds bad but its true.

How can you end the year with a smile instead of a frown?

*Keep writing books. Most will get frustrated with their sales and quit, if you don't you will do better.
*Stop talking to doom and gloom people. One they don't know what they are talking about and it is just annoying most the time. Go get a massage or get arrested, live a little and stop infecting people.
*Learn, learn, learn. The big mistake with most indies is they do not learn. They want to be spoon fed and have no clue what business they are in.
*Be nice...people like and buy from nice people. I once did not buy a book even though I really wanted to read it because I didn't like the author, they were mean and grumpy so I skipped the book.
*Write more books.
*Build a newsletter, the best way to let people know what new junk you are selling.
*Write more books.... get it?

I am really excited for this year, big things are coming and if you are ready you will be sitting really good this time next year. So strap on and put on your big boy pants the ride is gonna be awesome!

Author Aaron Patterson: Blog: The Worst Book Ever.


  1. Good word, Aaron.

    Like you, I'm in it for the long haul. I really don't have time for gloom and doom, because I'm going to be writing books (Lord willing) no matter how things go for any of the players involved. So naysaying and complaining, and HennyPennying is just a big waste of time.

    As authors, and like all entrepreneurs, we have to adapt or perish. That's all there is to it. Nothing new under the Sun, that's always been the way.

    So in this case only, I believe in natural selection and survival of the fittest. :)

    Love to gripe? Be my guest, but don't bother me with it. I'm busy learning and writing.

    Josh out.

  2. Your predictions sound dead-on. Which way to the suicide-machine?

  3. That's a sane perspective if I ever heard one. Love it, Aaron!

    That's something everyone should really take at heart: stop paying attention to grumpy doomsday sayers who still don't understand there's no stopping globalization and technology, and just write better and write more instead. Stop whining FFS, and start improving.

    1. Yes, it is all about content and the more you have the better you will do.

  4. Hi ho, onward and upward. Give the big guys a kiss for dying.

  5. Oh dear God... This is the best thing EVER. Just sayin. And by wonders of wonders, I totally agree with ALL of it! Amazon going down? BAHAHAHAHAHA! Anyone dumb enough to believe that is... Well it'd be inappropriate to say!!!